Just how much does America like Made-in-Italy Food?
23/05/2016
Whether it’s the stunning scenery, the sunshine, the food, the fashion or the pet survey
sheer joie de vivre, love of Italy is a phenomenon that just keeps on growing. Italy has certainly mastered the art of living well.
Visitors cannot fail to be charmed by the layers of history in the cities, the cafés, the buzz on the streets, the culture and art. And let’s not forget the beauty and variety of the landscape, from snowy capped mountains in the north to the white sandy beaches of the south – there is something for every taste. Of course, food is an integral part of that fine art of living and here’s what the US likes the most:
- The US is the largest worldwide market of Made-In-Italy produce with 315 million consumers.
- The US represents a third of the Italian target market.
- In 2014 the export of Italian food products to the US increased by 6.2% compared to 2013.
- In the US, during the first three months of 2015, Italian food exports as a whole reached €831.5 million, with an increase of 19.8% compared to 2014.
Cheese
- In the United States, Italian cheese showed the largest increase in consumption per capita, growing from just 2 pounds in 1970 to almost 15 pounds of Italian cheese in 2012.
- Natural, quality cheese is becoming increasingly popular and Italy has a monopoly on high-end, speciality products. The US are the number one Pecorino importer, with sales a staggering 58% more than in the European Union, as well as consuming nine times more or less well-known semi-soft cheeses such as Bel Paese or Taleggio than the entire Asian continent.
Cured Meats
- Between January and June in 2015, Italy’s export sales of cured meat were up by 26% compared to the previous year.
Pasta
- The United States imported $725.8 million worth of pasta products from around the world in 2011, and Italy takes the top spot of biggest importer of pasta, making up 30.3% of total imports to America.
Wine & Sparkling Wine
- In the wine sector alone, the Italian numbers are quite exciting with Italy’s wine products valued at €315.4 million – an 18% rise compared to the previous year.
- Americans are more in love with Italian wines than the Italians themselves. The market is bigger in the States than it is in Italy, with sparkling wines especially popular and Prosecco taking the top spot.
Come to Bellavita’s Chicago Expo on the 21st – 24th May 2016 to experience all the best of Made-in-Italy products.
Fonte:http://www.bellavita.com/discover-food-drink/just-how-much-does-america-like-made-in-italy-food/